It’s fascinating to watch clips of the Kennedy assassination news coverage. You can see how far newsgathering has come in 50 years and how a similar event today would instantly be shaped by social media and a myriad of websites and cable channels.
But during that autumn long ago, the de facto way Americans got [...]
Maybe recounting my mistakes can prevent you from making the same ones! My buddy Jason Swenk interviewed me on Google Hangout about the experience of growing an agency for over 20 years. The video is right here: http://www.whatsupinteractive.com/blog/business/1461-insights-on-how-to-build-an-agency-
Early stage companies run by young entrepreneurs tend to think that all business is good business. Behind every business relationship is the basic question, “when can I invoice you?”
After awhile you begin to realize that not all of those relationships are created equal. Some make money and some don’t. That might be because the [...]
A few years ago, Keith Pepper found himself in what you’d think was a great situation.
His company, Purchasing Power, was enjoying strong growth. Customers loved its concept: thousands of employees at dozens of companies combined their buying power to purchase consumer goods at a discount. Lenders loved the concept because the debt was covered [...]
We’re serious about our careers. One in four Americans works 50+ hours a week. By the end of this year, the typical worker will end up with nine unused days of vacation.
So if we’re working so hard, are we taking any time to consider how our lives — not just our careers — are going? [...]
Be Careful What You Wish For
OK, quick. You own a company. What’s the ultimate proof of success?
Fair to say, for most entrepreneurs, the answer is “selling it!” Now don’t get me wrong. I know a lot of people who’ve sold and life is good. They have more money than they ever imagined and can [...]
How much do you charge for what you do? Most young companies make one key mistake and wind up growing slower and less profitably as a result.
In companies that face lot of competition, pricing may not be that big of an issue. You do your homework, pick your place in the market and go.
Do you have a “to-do” list that you update throughout the day every day?
And are you managing it online or the old fashioned way with an appointment book?
Like most people, I manage my schedule and tasks online. I use Google calendar and an iPhone app to log my appointments and a Web platform called [...]
You know it: if your company doesn’t innovate, it’ll die. You never cross the finish line and spike the ball. Just when you think you’re ahead of the curve, the marketplace changes. The focus on “latest and greatest” may seem like a recent phenomenon, but it’s been around as long as commerce.
GM was once [...]
I wasn’t a great radio talk show host. But by hosting one, I learned a management lesson that serves me well.
In my early 20s, I was an employee of 50,000-watt radio powerhouse WSB AM in Atlanta. A few months after I’d graduated from college, my boss, radio legend Elmo Ellis, moved me from my late [...]
Richard Warner is founder and CEO of What's Up Interactive , an Atlanta based web and video marketing firm whose clients
include AT&T, the Georgia Lottery, the Georgia Aquarium, the Coca-Cola
Company and Holiday Inn. He is seen frequently as a business
commentator on Fox5 WAGA.
He spent 30 years as a host and managing editor interviewing CEOs on
"Georgia's Business" on the state's PBS network, as well as 20 years
as a commentator on Atlanta's WXIA and WAGA TV. His daily radio
commentaries were syndicated on more than 200 stations nationwide.
Richard has also moderated and hosted events for more than 50
organizations including Emory University, the Atlanta Chamber of
Commerce, the Atlanta Business Chronicle, the State of Georgia and the
Atlanta Press Club.
He serves on the board of the Henry W. Grady School of Journalism at the University of Georgia and on the Georgia Film and Video Commission.
[New blog post] Social Media Management Tools We Love via our Project Manager, @MsMegStone -
What's Up Interactive is a full-service interactive marketing and website design agency in Atlanta. What’s Up specializes in a variety of multimedia marketing solutions including: web development, social media marketing, search engine optimization, paid search marketing, and email marketing strategies. Find out more about us at www.whatsupinteractive.com.
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