PODCAST: What’s the future of mobile devices? AT&T’s Glenn Lurie knows.
As AT&T’s top executive in charge of emerging devices, he’s focused way beyond the next smart phone or tablet. In this podcast, I sit down with Glenn to talk about the smart house and car…and what it’s like to be AT&T’s primary executive in charge of the Steve Jobs/Apple relationship. Listen in at the What’s [...]
PODCAST: Bert DuMars on how negative feedback saved a brand
Afraid of what they might say about your product online? At most companies there’s going to be real trouble when negative remarks get posted. But Newell Rubbermaid bucked the trend. Their management team turned negative comments into a learning experience and saved a brand. Listen to my visit with Bert DuMars, Vice President E-Business and [...]
Business Lessons from “The Social Network”
Great movie, even if it is the Hollywood version of what happened when Mark Zuckerberg launched Facebook. And there’s more to it than a two-hour character study. There are valuable takeaways for anybody who wants to start a business.
The second rule of Social: how to make your blog worth the time it takes
Unless you use a VCR, you know social media is the big thing.
PitchEngine CEO Kintzler: Beware of missteps responding to bloggers
PitchEngine CEO and founder Jason Kintzler talks about the huge change in the way companies, big and small, are using the web to sidestep reporters. Many companies haven’t embraced the new reality, he says, and those are the ones who will be left with corporate black eyes.
[Audio clip: view full post to listen]
Tiger’s FInally Taking His Medicine…Online
Tiger Woods’ traffic mishap may have caused $3,200 in damage to public property (not counting his SUV), but by refusing to talk with the Highway Patrol or issue more than a vague statement, he caused far more damage to his stature as a respected public figure. Say what you will about personal privacy, Tiger is [...]
In Person
Coming up, I’ll be:
- emceeing the Governor’s Council on Developmental Disabilities Day on December 16th
- speaking at Progility Partners’ upcoming session on Making Innovation a Reality: Managing the Disruption of “New”, January 13th
- serving as keynote speaker at the American Marketing Association’s January Signature lunch, showcasing innovative 2009 e-marketing campaigns from NewellRubbermaid, Cbeyond and the [...]
Georgia’S Business on GPB
Coming in January, the remarkable story of Jeff Kagan. Long one of the nation’s premiere telecom analysts, quoted in print and interviewed on television, Jeff had it all. Then five years ago, he suffered a debilitating stroke and spent two years in “laa-laa land,” as he calls it. Meet a man who has now nearly [...]
New at What’s Up Interactive
What’s Up Interactive is growing! We’re taking additional office space on January 1 and expanding our roster of talented interactive marketing professionals.
About to go live:
- a new worldwide media center for The Coca-Cola Company
- a cool new interactive concept for Chick-fil-A
- a new marketing video for Motorola
- new Web sites for ADI and Southface
- [...]
Technology on Target – Smartphones
As one of the millions of iPhone owners who is enduring AT&T’s awful cellular network, I begin looking at different ways smartphones are going to grow in influence. Roy Furchgott, the New York Times’ Gadgetwise blogger, has some interesting speculation. He believes smartphones will become very important in health care…but his big concern is over [...]
About Richard Warner
Richard Warner is founder and CEO of What's Up Interactive , an Atlanta based web and video marketing firm whose clients
include AT&T, the Georgia Lottery, the Georgia Aquarium, the Coca-Cola
Company and Holiday Inn. He is seen frequently as a business
commentator on Fox5 WAGA.
He spent 30 years as a host and managing editor interviewing CEOs on
"Georgia's Business" on the state's PBS network, as well as 20 years
as a commentator on Atlanta's WXIA and WAGA TV. His daily radio
commentaries were syndicated on more than 200 stations nationwide.
Richard has also moderated and hosted events for more than 50
organizations including Emory University, the Atlanta Chamber of
Commerce, the Atlanta Business Chronicle, the State of Georgia and the
Atlanta Press Club.
He serves on the board of the Henry W. Grady School of Journalism at the University of Georgia and on the Georgia Film and Video Commission.
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What's Up Interactive is a full-service interactive marketing and website design agency in Atlanta. What’s Up specializes in a variety of multimedia marketing solutions including: web development, social media marketing, search engine optimization, paid search marketing, and email marketing strategies. Find out more about us at www.whatsupinteractive.com.
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